The town is located 325 kilometres north west of Melbourne and 17 kilometres south east of the regional centre Swan Hill. The town is located next to the lake of the same name which is popular with water sports, particularly water skiing. The surrounding area is used for agriculture including fruit and vegetable growing and grain production. There is a sizable wine grape industry in the area and one local winery.
There is a PBY Catalina flying boat on display as Lake Boga was a Royal Australian Air Force flying boat maintenance facility during World War II.