Wye River is a small town in Victoria, Australia. Situated some 155 km west of Melbourne, on the scenic Great Ocean Road, Wye River is a popular tourist destination about 15 km west of the resort town of Lorne, Victoria.
The site was occupied by white settlers in 1882. Brothers Alex and Donald MacRea and their cousin Alex MacLennan were looking for an area suited to farming and fishing and chose this site. The MacRaes settled near Sepperation Creek, establishing a farm which they named The Wye after a river in England. Alex MacLennan settled a little further west at a site he named The Kennet (later the town of Kennett River) after another UK river.
The rivers in question were probably the River Wye in Buckinghamshire and the River Kennet tributaries of the River Thames in England.
Wye River is situated in the Colac Otway Shire.
The area is known for scenic coastal views, the Otways National Park, and surfing.
There are two caravan parks, the Foreshore, located close to the main beach, and the Wye Valley Caravan Park, which is privately owned.
There is one general store which contains a post office and take-away, a cafe, and a pub.
Wye River has a Surf Lifesaving Club (SLSC).